Digital Adoption Platforms for Enterprises
Enterprise businesses need digital adoption platforms to reduce the workload on customer support staff and ensure that employees fully embrace any internally adopted technology. To achieve this, a DAP built for enterprises must work within high-volume, multi-feature applications.
Whatfix, for example, is engineered to increase adoption for multiple enterprise software solutions, including Salesforce, Workday, and ServiceNow. Whatfix’s DAP can handle the volumes of users and the numerous use cases that enterprise-scale software serves.
Digital Adoption Everywhere
Enterprises often have multiple interrelated applications, each of which has a variety of features. Enterprise software users need a way to find relevant self-help materials wherever they are. Digital adoption platforms like Whatfix address this problem by employing “digital adoption everywhere.”
“Adoption everywhere” means users can access learning materials from anywhere in the application. The DAP will surface walk-throughs, articles, and videos directly relevant to the user’s role and where they are in the application. This saves the user from having to search through unrelated sections of the knowledge base to find help.
In addition, when you create content with Whatfix, the software automatically generates the content in multiple formats, including articles, slideshows, and walk-throughs. Employees or customers can easily access self-help materials wherever they are, in the form that is easiest for them.
The Impact Of Low Digital Adoption On TCO For Enterprise Software
Though the impacts of low digital adoption rates can be hard to calculate, low adoption has significant negative effects on the total cost of ownership (TCO) for enterprise software. TCO includes direct costs, such as hardware and monthly payments for the software. It also covers indirect costs, such as the time and personnel needed to train employees.
Low adoption rates lead to an increased cost of ownership as a result of the following:
- Increased retraining costs after initial adoption fails
- Cost of developing features that remain unused
- Higher workload for customer support staff
- Low ROI for technology that would increase efficiency and reduce operational costs
- Lost productivity from the employee trying to learn the new technology
- Lost productivity from managers and other employees offering support and training
Implementing a digital adoption platform can help mitigate these impacts and decrease the total cost of ownership.