The Ultimate Guide to Dreamforce 2024

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Dreamforce 2023 feels like just yesterday, and now we’re eagerly anticipating Dreamforce 2024! Once again, Trailblazers are gearing up for an extraordinary three-day event in San Francisco, brimming with innovative experiences and knowledge-building sessions.

This year, Dreamforce 2024 will center around AI-powered innovation, enabling faster data-driven decisions and more intelligent CRM solutions.

With over 1,500 sessions and 115+ visionary speakers, the event guarantees an exceptional learning opportunity. And let’s not forget about the much-anticipated Dreamfest, a truly majestic experience!

To ensure you have an unforgettable time at Dreamforce, we have gathered all the essential information you need for pre-registration, registration, and a comprehensive guide to the exciting events taking place throughout the three days.

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When and Where Is Dreamforce 2024?

Dreamforce 2024 occurs from September 17th to 19th, 2024, at the Moscone Centre in San Francisco. However, if attending in person isn’t feasible, Salesforce has introduced a new streaming service called Salesforce+, allowing you to participate in Dreamforce from anywhere. Register early, as ticket prices increase as the event draws closer, and remember that Dreamforce ALWAYS sells out!

How Much Will It Cost to Attend Dreamforce 2024?

Attending Dreamforce is an unparalleled experience, though it does come at a cost. The prices vary depending on when you purchase your pass. Here are the pricing details for Dreamforce 2024:

  • Early bird passes: $1,499
  • Standard passes: $1,999
  • Last-call passes: $2,499

dreamforce-2024-passes-cost

Included in this price are breakout and theatre sessions, hands-on workshops, ‘Circles of Success’ roundtable discussions, networking events, the welcome reception, and the Dreamfest concert. It also includes daily morning and afternoon refreshments, as well as lunch.

How to Register for Dreamforce 2024

Registering for Dreamforce 2024 is a straightforward process. Follow these simple steps to secure your passes and accommodations:

  • Visit the Dreamforce website.
  • Click on the “Register” button located at the top right corner of the Dreamforce website.
  • Select the “In-person Experience” option to access the Dreamforce registration.
  • Create an account to complete your registration. This account will grant you access to your registration details, recommended sessions, Agenda Builder, and more.
  • Choose your hotel and conference pass, and you’ll be all set to experience Dreamforce 2024. Note: You can also use your World Tour NYC, World Tour London, or Connections email and password to log in.

Dreamforce Agenda and Speakers

Dreamforce always brings together renowned names and thought leaders to speak at the conference.

Last year, the event featured distinguished individuals such as Matthew McConaughey, Bono, Jennifer Hudson, and many more as keynote speakers. This year’s lineup promises an impressive roster of household names, SaaS leaders, and innovative entrepreneurs. As usual, co-CEOs Marc Benioff and Parker Harris are likely to kick-start the 2024 conference.

Our recommendation is to prioritize attending the major keynotes while also making time for smaller, more personalized sessions.

The Dreamforce Agenda Builder is a useful tool that helps you plan, schedule, and organize all the sessions and keynotes you’re interested in attending. When planning, remember to register early, as popular keynotes and trendy sessions tend to fill up quickly.

Dreamforce Sessions

Take the time to explore all the Dreamforce 2024 sessions that align with your interests. You can start favoriting or saving sessions that stand out to you.

Once you’ve decided, you can register and bookmark those sessions in the Dreamforce Agenda app. After building your Dreamforce agenda, export it to your calendar app or print it for easy reference.

Explore all Dreamforce sessions:

3 Ways Sales Operations Leaders Should Be Automating

  • Speakers: Mary Anguay, Vice President Sales Operations, Exterro; Courtney Finger, Principal, Product Marketing Operations, Conga

Learn how Exterro uses Conga’s automated pricing, document, and eSignature software to help law enforcement find online evidence quickly, ensuring agencies have what they need to keep your world safe.

3 Ways Data Can Immediately Improve Sales Performance

  • Speakers: Ajay Shah, Sr. Product Manager, Salesforce; Corey Koscielniak, Solution Engineer, Salesforce

Integrated data and analytics helps businesses make better sales decisions. See how built-in data means better sales plans, stronger program management, and more accurate rep payouts.

4 Ways to Unlock the Power of Your Sales Data

  • Speakers: Conner Crane, Senior Product Manager, Salesforce

Better data means faster sales. Learn how to build a data-driven sales culture by unifying all your data to accelerate prospecting, drive predictable revenue, and win deals with accurate insights.

7 Sales AI Use Cases to Supercharge Sales Productivity

  • Speakers: Claudia Robinson, Senior Product Marketing Manager, Salesforce; Andrew Russo, Salesforce Architect, BACA Systems; James Barker, Senior Solution Engineer, Salesforce; Asal Elleuch, Sr. Director, Product Management, Salesforce

AI helps sellers at every stage of the sales cycle. Learn the best use cases for your team and see how Sales AI, grounded in CRM data, can increase seller efficiency and grow customer relationships.

Achieve Data Protection and Management with Salesforce

  • Speakers: Alexa Fletcher, Senior Manager, Product Management, Salesforce; Andrew Paterson, Director, Product Management, Salesforce; Jelani Hutchins-Belgrave, Product Manager, Salesforce

Learn how to protect and manage your data with Salesforce. Secure vital data Salesforce Backup, reduce unnecessary data with Privacy Center, and offload inactive data with the new Salesforce Archive.

Automate with AI: Prompt Builder, Flow, and Slack

  • Speakers: Katie Villanueva, Salesforce Administrator, 10K Advisors; Jennifer Lee, Lead Admin Evangelist, Salesforce

Learn how to boost productivity with no-code automation, using Prompt Builder in Flow to send AI-enhanced Salesforce data into Slack. Empower your teams with real-time information using these tools.

Bring CRM and Slack Together with Record Channels

  •  Speakers: Kay Rose, Senior Product Manager, Salesforce; Ashley Mao, Product Marketing Manager, Salesforce

Discover how Slack record channels bring Salesforce data & team conversations together, helping teams take AI-driven action together where & how they work best with a complete view of their customer.

Build on the Slack Platform as a Salesforce Developer

  • Speakers: Jeremiah Peoples, Senior Developer Advocate, Salesforce; Prag Ravichandran Kamalaveni, Founder & CEO, Skilled Cohort

Learn how Slack apps, workflows, and automations empower you to create contextual interfaces for Salesforce and other systems of record.

How Salesforce Is Transforming the Partner Experience

  • Speakers: Ryan Nunez, Vice President, Alliances, Salesforce; Matt Crane, Product Management, Salesforce

Curious about how you can unlock new markets and revenue streams? Hear how companies like Salesforce are investing and growing partnerships with a Salesforce solution to generate revenue.

How to Bring Sales, Service, Marketing and Commerce Together

  • Speakers: Jodi Innerfield, Senior Director Product Marketing, Salesforce; Kris Billmaier, SVP & GM, Self-Service & Growth, Salesforce; Eddie Cliff, VP, Product Management, Salesforce

It’s now easier than ever to bring your teams and data together. Learn about free, foundational sales, service, marketing, commerce, and Data Cloud apps, now available in your sales or service CRM.

3 Service AI Features Your Business Can’t Live Without

  • Speakers: Paul Ehrenworth, Director, Product Marketing, Salesforce; Humaira Farooqui, Strategic Lead Solution Engineer, Salesforce

Unlock three essential AI features for customer service teams. Learn how to increase productivity, enhance satisfaction, and stay competitive. Don’t miss out.

3 Steps to Level Up Digital Customer Service for the AI Era

  • Speakers: Joyce Leung, Senior Product Marketing Manager, Salesforce; Swati Deo, Senior Director, Product Management, Salesforce, Tonia Rosaci, Lead Solution Engineer, Salesforce

Does your contact center need a clear path to ROI? Learn how to build an effective digital channel strategy and optimize bot performance to raise the bar for service and operational excellence.

Build More Engaging Screen Flows with Reactive Screens

  • Speakers: Adam White, Director, Product Management, Salesforce

Join Flow product management as we walk you through how to convert those old screen flows into more dynamic and efficient guided experiences using the latest Screen Flow features.

Get Your Slack Workspace AI-Ready

  • Speakers: Byron Czopek, Senior Consultant, Sogeti

Want to optimize your Slack data for the AI revolution? Learn five tips for making your Slack workspace AI-ready and one bonus tip to prepare your data for success.

 Grow Insurance Sales with Data-Driven Insights

  • Speakers: Gina Crane, Senior Solutions Engineer, Salesforce; Cathy Lanning, Managing Director, Head of Financial Services Industry and Growth Strategies, Salesforce

Give your agents a competitive advantage and increase conversions with streamlined lead management and robust analytics. Create transparent workflows that improve cross-team collaboration.

How Salesforce Integrates Data to Power AI

  • Speakers: Eshwari Chidambaram (Koduru), VP, Technical Service Lead – BT Data, Integration and Automation Platforms, Salesforce; Paty Riquelme, Product Marketing Director, Salesforce; Scott Ratliff, Senior Technical Architect, Delivery Innovation, Salesforce

Curious how Salesforce uses Salesforce internally? Hear how MuleSoft helps integrate Einstein with Slack and Data Cloud to deliver better experiences and automate actions to boost efficiency.

How Salesforce uses Data Cloud & Flow to Transform Marketing

  • Speakers: Michael Andrew, SVP, Decision Science, Salesforce

Discover the power using Data Cloud as a unified customer 360, coupled with Flow for automating processes, & integrating AI to drive greater business impact from your sales & marketing activations.

 How to Elevate Employee Satisfaction and HR Productivity

  • Speakers: Manjunath Srinivasamurthy, Product Management – Senior Manager, Salesforce; PARAM SINGH, VP Product Management, Salesforce

Discover how to increase every employee’s efficiency and save your HR teams time with a unified employee service system built on the #1 AI CRM.

  How to Elevate Workplace Productivity and Customer Service

  • Speakers: Mayte Zavaleta, Director, Product Management, Salesforce

Explore strategies for implementing self-service solutions to cut costs, boost productivity, and manage customer inquiries effectively, boosting operational efficiency and customer satisfaction.

Extending Flow with Invocable Actions

  • Speakers: Alex Edelstein, VP, Product Management, Salesforce; Jeff Kranz, Senior Product Manager, Salesforce

You can tap into hundreds of out-of-the-box actions to add capabilities to your Salesforce Flow. Learn about how Actions can make your automations more powerful, easier to manage, and faster to build.

Boost Customer Satisfaction with Targeted Insights

  • Speakers: Ankur Sah, Director, Customer Success Business Intelligence, Salesforce; Saumya Shaklya, Manager, Digital Customer Success Business Intelligence, Salesforce

Explore how insights from Einstein AI and targeted feedback enhance customer satisfaction and improve digital interactions.

Bring CRM and Slack Together with Record Channels

  • Speakers: Kay Rose, Senior Product Manager, Salesforce; Ashley Mao, Product Marketing Manager, Salesforce

Discover how Slack record channels bring Salesforce data & team conversations together, helping teams take AI-driven action together where & how they work best with a complete view of their customer.

Discover Data Empowerment for All with CRM Analytics

  •  Speakers: Cara Clanton Pope, CRM Analytics Program Manager, Secante

Release the power of CRM Analytics to the masses. Learn to build custom reports and dashboards so everyone at your organization can become a data hero and make smarter decisions.

Drive Growth in 2025 with the Latest B2B Marketing Trends

  • Speakers: Martin Kihn, SVP, Product Strategy, Marketing Cloud,Salesforce

Discover insights from our latest marketing research to build your 2025 B2B marketing strategy. Learn how to adapt to rapid changes in technology and meet evolving customer expectations.

Fundamentals of Prompt Builder for Admins

  •  Speakers: Josh Birk, Admin Evangelist, Salesforce

Generative AI can be a game changer, but also a challenge. Why does it hallucinate? How can it be so stubborn? Get a look behind the scenes of how Prompt Builder tries to give you results.

Gen AI Beyond the Hype: Practical Insights for Your Business

  • Speakers: Sarah Flamion, Research Architect, Salesforce; Michelle Tabart,Principal User Researcher, Salesforce

The Research & Insights team has spent over a year talking to thousands of customers about generative AI. Get a behind-the-scenes look at what other customers are really saying about this technology.

Marketing & Commerce Keynote: Build Lasting Relationships

  •  Speakers: Michael Affronti, SVP & GM, Commerce Cloud, Salesforce; Steve Hammond, EVP & GM, Marketing Cloud, Salesforce; Kelly Eliyahu, Senior Director, Product Marketing, Salesforce

Hear from marketing and commerce leaders on how AI and data innovations are changing the way relationships are built — from ad to advocacy. Explore real use cases and stories that show proven growth.

Sales Planning + Sales Programs + Incentives = SPM

  •  Speakers: Andy Kung, Sr. Director, Product Management, Salesforce; Dave Borrelli, SVP, SPM, Salesforce; Hank Scurry, Senior Product Manager, Salesforce

Learn how Salesforce SPM solutions work together to drive better outcomes and increase revenue, from sales planning to territory management to sales programs to incentive comp, all on one CRM.

Streamlining Automotive Loans, Leases, and B2B Experiences

  • Speakers: Rajani Sinha, Senior Director, Industry Solutions & Strategy, Automotive, Salesforce; Michael Marshall, Principal Solution Engineer, Salesforce; Phil Howard, Principal, Account SE, Salesforce

Discover new innovation for captives and dealers to better manage vehicle loans and leases in a CRM, and see how B2B organizations are using Automotive Cloud to improve sales and service experiences.

Tech Is Transforming How Work Gets Done with Slack

  • Speakers: Katey Gama,RVP, Slack; Quinny Lei, Head of Business IT Solutions, GTS, GrabTaxi Holdings Pte Ltd

Learn how technology leaders are using Slack to transform how work happens by bringing all their workflows, customer data, and conversations into a single platform for work.

The Best Hotels for Dreamforce 2024

When planning your attendance at Dreamforce 2024, don’t forget to book your accommodations. It’s recommended to choose hotels in close proximity to the Moscone Center for convenience. Some of the best Dreamforce hotels to consider include Parc 55 San Francisco, The SF Central Hotel, Inn at the Opera, and Bei San Francisco Trademark Collection by Wyndham.

This is an ideal time to book your accommodations as there are numerous hotel options and alternative accommodations available throughout the city. San Francisco itself offers a captivating exploration experience!

To find affordable hotels for Dreamforce, make sure to utilize hotel comparison sites such as Booking.com, Expedia.com, Hotels.com, and Kayak. Additionally, consider hostels and Airbnb as excellent options for last-minute stays.

If you decide to stay outside the Moscone Center area, the BART train system provides an economical public transportation option to reach the venue from hotels located further away.

Who Is Playing at Dreamfest Concert?

The most thrilling aspect of Dreamforce is undoubtedly the larger-than-life concert known as ‘Dreamfest,’ featuring top-tier musicians.

Last year, Dreamforce had the honor of booking the Foo Fighers as the headliner for its Dreamforce concert.

Dreamfest 2024 is headlined by Elton John. The event will be one you don’t want to miss!

A quick note: In previous years, Oracle Park, the venue for Dreamfest, has reached its capacity. To secure a better view of the concert, it is recommended that you arrive early. Those who arrive early enough will have the opportunity to enter the general admission area on the field itself.

The Best Parties at Dreamforce 2024

There’s an array of incredible parties to anticipate during Dreamforce 2024, some organized by Salesforce itself, while others are hosted by SaaS vendors and SFDC partners.

Salesforce sponsors and solution providers throw numerous parties throughout the city, and attendance is free (as long as you register before they reach capacity).

These Dreamforce parties offer fantastic networking opportunities with peers and the chance to explore different SaaS providers. Be sure to RSVP for the ones that interest you in advance.

We’re keeping a close eye on all the updates about Dreamforce parties. Stay tuned for the comprehensive list of parties.

What Is Salesforce+?

Similar to last year, this year you can once again experience Dreamforce 2024 through Salesforce+. It’s a new streaming platform that enables Trailblazers to be part of the event from anywhere. Salesforce+ provides access to select Dreamforce sessions and grants subscribers unlimited access to all of Salesforce’s original content and series. The best part? The platform is free and available to everyone!

Dreamforce_2023

Why Attend Dreamforce 2024?

If you’re still contemplating whether to attend Dreamforce 2024, here are some compelling reasons that might sway your decision:

  • Acquire New Knowledge: Dreamforce presents a prime opportunity to expand your knowledge base. You’ll have the chance to deepen your understanding of various subjects, explore cutting-edge products, gain insights into the future of technology, witness live demonstrations by Salesforce experts, participate in CRM training sessions, and connect with industry experts.
  • Build Connections: Networking is a key highlight of Dreamforce. It provides a unique platform for connecting with professionals from diverse backgrounds. By engaging with like-minded individuals, you can establish valuable relationships, foster meaningful connections, and find inspiration in exchanging ideas.
  • Experience & Celebration: Get ready for an unparalleled celebration at Dreamfest! Enjoy the festivities, indulge in the vibrant party atmosphere, and create lasting memories. Don’t forget to pack your dancing shoes and embrace the joyous spirit of the event.

Tips for First-Time Dreamforce Attendees from Salesforce Influencers

Is it your first year attending Dreamforce?

We asked nine influential Salesforce personalities for advice on how to take full advantage of the event, stories from Dreamforce’s past, and anything relevant they wanted to share.

Salesforce MVP 2024 - best practices for dreamforce

What is your favorite Dreamforce memory?

“Dreamforce 2017 at the Dreamfest with both Lenny Kravitz and Alicia Keys, followed by a private showcase by will.i.am. In the same week, I was also able to attend the Metallica concert for the Band Together Bay Area event! I know festivals that would be jealous of that lineup.  The second one will be Dreamforce 2019, which happened during the same week as my birthday. So, we decided to celebrate my birthday at the karaoke with my Ohana from all over the globe.” Cyril Louis | CEO & Co-Founder at Mavericx | Salesforce MVP & Salesforce Platform Champion

“Hard to believe this was 10 years ago already, but one of my favorite Dreamforce experiences was the Blondie and Green Day concert at what is now Oracle Park. With typical San Francisco weather, it rained. The set started well, and the field was super crowded despite the rain. As Green Day was starting a song midway through the set, the audio system completely stopped working. Billie Joe quickly pivoted and played a few classics that the full crowd would know, and we all sang along. The sound crew got the system working again, one microphone or instrument at a time, so things came back slowly. It was quite the concert—one I’ll never forget!” Mike Martin |  Chief Customer Officer at 10K | Salesforce MVP HOF

“During the very intimate Dreamforce of 2021 (limited to 1000 people due to the pandemic), the Foo Fighters played the Dreamfest Concert. There were fewer than 500 people present. I was dancing up close and personal off to the side of the stage with all the blow-up mascots around me, and David Gruhl called me (and the mascots) out for having the time of my life!! I took a picture with the mascots and was featured on Salesforce’s social media the next day. I was ‘Salesforce famous’ for a day.” Danielle Laffey | Principal Insurance Solutions at Silverline | Salesforce MVP

“My favorite year was the post-COVID invite-only Dreamforce. It was so easy to find and connect with others. It was by far the best Dreamforce for me.” Terry Miller | President at Terry Miller, LLC | Salesforce MVP

“As a fan of Salesforce and its leaders, shaking hands with Marc Benioff, Parker Harris, and other influential figures was a dream come true. I couldn’t believe I could meet and greet some of the most successful people in the industry. Connecting with them and participating in such an iconic event was an incredible feeling.” Prag Ravichandran Kamalaveni | Director, Salesforce Architect at Skilled Cohort | Salesforce MVP

“Two days before DF19, I went on a road trip with an international group of people I know from the Salesforce community (Ohana). We visited a Redwoods park near Santa Cruz and had lunch on the wharf in Monterey. It was great to venture outside of San Francisco and connect with people on a different level than you would while running from venue to venue during Dreamforce.” Andre van Kampen | Owner at KampKonsult | Salesforce MVP

“It’s my first in-person Dreamforce, but I still have multiple memories with it: When my friend and fellow MVP – Vinay Chaturvedi, went to Dreamforce for the first time, I did a watch party live the same day. He took us on a virtual tour. When my visa got canceled last year, I attended it online, but when I saw my friend Melissa Hill Dees live sitting during the keynote, I felt like I was right there with her with my community. Finally, I’ll be there this year.” Akash Mishra | Senior Technical Architect | 360 Degree Cloud Technologies Pvt. Ltd | Salesforce MVP

“My most unforgettable Dreamforce memory has to be presenting a session at the Admin theater in 2022. Speaking at Dreamforce is an amazing experience!”Christine Marshall | Courses and Community Director at Salesforce Ben | Salesforce MVP

“A few Dreamforces ago, I was invited to an intimate fireside chat with Mark Hamill and Billie Lourd, who were reminiscing about several Star Wars topics. It was fascinating to see them interact and hear them tell stories together.” David Carnes | Chairman and Chief Evangelist at OpFocus | Author | Salesforce MVP. David is the author of the book ‘Mastering Salesforce Reports and Dashboards, Drive Business Decisions with Your CRM Data.’ He believes success with reporting often drives the perception of ROI with systems like Salesforce. Most users don’t have access to more powerful BI solutions, instead being given standard Salesforce reports and dashboards to organize their work, manage their teams, or run their businesses.

What are three activities Dreamforce attendees can’t miss?

Cyril Louis | CEO & Co-Founder at Mavericx | Salesforce MVP & Salesforce Platform Champion:

  1. The Ohana Golden Gate Bridge Walk: organized by the Community, it’s a nice walk and a great opportunity to meet people from everywhere. Yes, Dreamforce is also about networking!
  2. The Dreamforce Newbie Reunion Breakfast: also organized by the Community (and by the amazing Eric Dreshfield) to introduce ‘Newbies’ to ‘Veterans,’ make connections, gather tips and tricks, have a great breakfast to start the day, and support the nice ‘Project Night Night.’
  3. The San Francisco Museum of Modern Art (MoMA): located next to the Moscone Center, where the majority of Dreamforce sessions will be held. Try to keep some energy to discover that great museum!”

Danielle Laffey | Principal Insurance Solutions at Silverline | Salesforce MVP:

  1. Go to a hands-on session, it’s a great way to learn!
  2. Check out the expo floor, there are so many cool vendors and apps you can use!
  3. Get out of your comfort zone and network with everyone!

Mike Martin |  Chief Customer Officer at 10K | Salesforce MVP HOF:

  1. Check out the True to the Core session, typically hosted by Parker Harris, to have a dialog with product managers and product leaders to provide feedback on core Salesforce functionality.
  2.  Back again this year to close out the week, the michalforce.org Cigar Shindig is a must do. Join the trailblazer community on the final day of the conference for a drink, relax, and wrap up a great week!
  3. Check out a Community Networking session at the Community Cove in the Trailblazer Forest. There are a ton of great informal gatherings led my Community Group leaders, with a vast array of themes and topics. It’s a small area, but such a great place to connect with other Trailblazers!

Terry Miller | President at Terry Miller, LLC | Salesforce MVP:

  1. Walk the Golden Gate Bridge with Eric Dreshfield and friends.
  2. Network with others.
  3.  Attend the True-to-the-Core session.

Prag Ravichandran Kamalaveni | Director, Salesforce Architect | Salesforce MVP:

  1. Spend most of your time connecting with people.
  2. Stick to your agenda builder and focus more on theater sessions.
  3. Attend the concert.

Andre van Kampen | Owner at KampKonsult | Salesforce MVP:

  1. Attend the ‘True To The Core’ session (Ask Me Anything session with Salesforce executives / Product managers)
  2. Attend as many parties, networking sessions and gatherings as possible. Most of the content will be available on Salesforce+ afterwards, so I would focus on something other than content.
  3. Come to San Francisco 1 or 2 days earlier to attend social gatherings like the ‘Dreamforce Ohana Golden Gate Bridge Walk’, organized by Eric Dreshfield & Johan Yu. This one is especially great for Dreamforce Newbies.

Akash Mishra | Senior Technical Architect | 360 Degree Cloud Technologies Pvt. Ltd | Salesforce MVP:

  1. Do not miss the keynotes, also please plan the sessions you want to attend, well in advance.
  2. Network as much as you can
  3. At-least be there couple of days prior to DF

Christine Marshall | Courses and Community Director at Salesforce Ben | Salesforce MVP:

  1. Attend the keynote to stay up to date with the latest announcements
  2. Have lunch in the Yerba Buena Garden, a beautiful relaxed space away from the madness
  3. Spend time with fellow Trailblazers that you don’t often get to see in person

David Carnes | Chairman and Chief Evangelist at OpFocus | Author | Salesforce MVP:

  1. Seek out the roadmap sessions for the products you care about. They are where you can learn where the products and platform are heading, and ask questions of the product managers.
  2. Attend one or more Circles of Success sessions for topics that interest you. They provide relevant content and the chance to discuss things that are important to you with others in a similar situation. (Full disclosure: I’ll be leading circles this year on sales reporting!)
  3. Ask your questions. Most people who speak at Dreamforce and other events are willing to answer questions and engage with you. Sometimes this isn’t possible onsite at the event due to scheduling, but can also be achieved after with a friendly note on LinkedIn saying you attended their session and sharing your question.

What’s the best tip you can give a first-time Dreamforce attendee?

“Don’t overload your agenda! Trust me, you would need time between sessions to engage with the speakers, talk with attendees, and walk from one session to another. Wear comfortable shoes, and bring an extra power bank to charge your cellphone.” Cyril Louis | CEO & Co-Founder at Mavericx | Salesforce MVP & Salesforce Platform Champion

“A scheduled and plan is important, but be sure to leave time in between to let organic connections and conversations happen!” Mike Martin |  Chief Customer Officer at 10K | Salesforce MVP HOF

“Go to live, in-person events to – network, network, network!! The sessions are recorded so you have access to that content when you return home. You won’t have access to all those amazing connections you can make if you put yourself out there! I have met people at Dreamforce that have become clients, mentors, mentees, and colleagues.” Danielle Laffey | Principal Insurance Solutions at Silverline | Salesforce MVP

“Talk to people. I’m not a natural extrovert, but the best of Dreamforce happens in the hallways. It’s essential to say hello and converse with those around you.” Terry Miller | President at Terry Miller, LLC | Salesforce MVP

“Wear comfortable shoes, as you will be walking a lot. It is better to practice walking a couple of miles a day, a month in advance.” Prag Ravichandran Kamalaveni | Director, Salesforce Architect at Skilled Cohort | Salesforce MVP

“Wear comfortable shoes (and bring an extra pair.)” Andre van Kampen | Owner at KampKonsult | Salesforce MVP

“It’s the Grandest Salesforce Event of the year, dance – dream – network – have fun – learn as much as you can and you won’t regret being there!” Akash Mishra | Senior Technical Architect | 360 Degree Cloud Technologies Pvt. Ltd | Salesforce MVP

“Check which sessions will be available on Salesforce+ – watch these at a later date and spend the time on things you can only do or see at Dreamforce in person.” Christine Marshall | Courses and Community Director at Salesforce Ben | Salesforce MVP

“Given the size of the event and almost frantic pace of activities, if you pass by someone you know and hope to talk to while at Dreamforce, seize the moment to connect with them on the spot since you may not cross paths with them again at the conference.” David Carnes | Chairman and Chief Evangelist at OpFocus | Author | Salesforce MVP

What’s your favorite Salesforce mascot?

“I choose Brandy! I was waiting for so long to have a mascot representing the Marketers. My daughters would have picked Astro. We have so many at home!” Cyril Louis | CEO & Co-Founder at Mavericx | Salesforce MVP & Salesforce Platform Champion

“As a former admin, I’m partial to Cloudy the Goat, but I’d have to say my favorite is Hootie McOwl Face.” Mike Martin |  Chief Customer Officer at 10K | Salesforce MVP HOF

“Cloudy makes me happy – I mean he’s a cute goat that dances, so he is an honorable mention! But I if I have to choose a top it would be Ruth. She was the first female to enter the group and represents the technical architects. As a woman leader in tech, primarily hanging out in the insurance space, I can relate! There were not many women in this vertical in leadership roles a few years ago. I love that I’m part of that change!” Danielle Laffey | Principal Insurance Solutions at Silverline | Salesforce MVP

“Einstein because he has so much insight. I learn so much from him.” Terry Miller | President at Terry Miller, LLC | Salesforce MVP

“I used to be a Saasy fan but moved to Astro when it was launched. There was no specific reason,  it was love at first sight.” Prag Ravichandran Kamalaveni |  Director, Salesforce Architect at Skilled Cohort | Salesforce MVP

“Blaze the Wolf is my favorite Salesforce mascot! Blaze represents Customer Success, and she is also a bit of an underdog *pun intended*. Blaze helps customers and partners to stay on the path to Customer Success.” Andre van Kampen | Owner at KampKonsult | Salesforce MVP

“Ruth – Because I’m an architect.” Akash Mishra | Senior Technical Architect | 360 Degree Cloud Technologies Pvt. Ltd | Salesforce MVP

“Einstein! I’m a big fan of all the Salesforce Einstein products.” Christine Marshall | Courses and Community Director at Salesforce Ben | Salesforce MVP

“Ruth the elephant is my favorite mascot, as architects are always good to have nearby.” David Carnes | Chairman and Chief Evangelist at OpFocus | Author | Salesforce MVP

Meet Whatfix at Dreamforce

Don’t forget to visit the expo hall and meet all the Dreamforce partners. Make sure to stop by the Whatfix booth at the Moscone Center to meet our team. We are excited to see you there!

If you are considering a tool to streamline your user onboarding and Salesforce training, look no further. We are the perfect solution for your needs. Register for DreamFix to have an unforgettable Dreamforce experience and get a chance to win exciting raffles!

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