Accelerate Feature Adoption & Unlock Technology ROI Potential

Shorten time-to-value for new features, unlock the potential of advanced capabilities, and realize measurable impact on business outcomes from your software and IT investments.

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aramark-logo-logo-Insurance
Ameris-Bank-logo
BioMerieux-logo
BD-USA-logo
akzonobel-logo
cardinal-health
CCBA-CS-logo
experian-logo
ICICI-logo
Old-Mutual
Mercedes-Benz-Logo
Milwaukee_Logo
REG-logo
Pronto-Insurance
ManpowerGroup-logo-Insurance
sentry-insurance
sophos-insurance
windward-logo
UPS-logo

Turn New Features into Business Value

Whatfix empowers enterprises to guide users to discover, learn, and embrace new functionality faster and with less friction, delivering measurable business impact.

Increase Feature Discovery and Awareness

New features often go unnoticed. With Whatfix Flows, Task Lists, and Smart Tips, application owners can spotlight new functionality directly in the flow of work, ensuring users are aware of the change from day one.

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Workday_Embed performance support into Workday tasks and workflows

Accelerate Feature Adoption With Contextual Guidance

Even when features are discovered, users need help learning how to use them. Whatfix Flows and Tours provide step-by-step, in-app walkthroughs that guide users through real tasks, eliminating confusion, activating users, and accelerating adoption.

Measure Usage With Real-Time Analytics

Compare how cohorts engage with new features, identify friction in your funnels, and replay sessions to view workflows through your users’ eyes. AI Insights transform raw usage data into clear recommendations, helping application owners quickly spot drop-offs and optimize workflows.

Product Managers - Analyze user behavior and app usage with product analytics
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Scale Usage With a Continuous Adoption Approach

Close the feedback loop with in-app surveys to capture user sentiment and identify barriers to adoption. Combine this with your behavioral data to refine features, improve training, and drive ongoing feature engagement.

Whatfix Platform

Accelerate Adoption, Scale ROI.

Drive success across the entire software lifecycle. Prepare users before launch, support them with live guidance, and continuously optimize for maximum impact.

Feature Adoption for the Tech-Savvy Enterprise

See why leading enterprises choose Whatfix to accelerate workflows, unlock user productivity, and maximize the value of their new features and advanced capabilities of their enterprise software and IT investments.

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No-code content
editor

Effortlessly create and maintain contextual in-app guidance across any application with a true no-code editor, matching content to your brand identity without relying on development resources.

Unified approach to digital adoption

Bridge the gap between learning and doing. Whatfix is the only DAP that pairs in-app guidance with application simulation, enabling teams to build hands-on sandboxes that acclerates proficiency, improves skills, and accurately assess readiness.

Cross-application workflow support

 Whatfix’s open ecosystem supports cross-app processes, guiding users across systems without disruption. This eliminates friction in complex workflows and ensures seamless full-stack adoption.

Customer services that drive outcomes

Whatfix combines dedicated enablement support, author training, technical support, and customer success frameworks to help teams accelerate adoption, scale effectively, and prove ROI.

Trusted by Enterprises.
Loved by Users

64%

faster time-to-value on digital investments.

67%

higher ROI on enterprise software.

37%

higher user proficiency after 3 months.

72%

increase in overall user productivity.

49M

end-users enabled with Whatfix in-app guidance.

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With Whatfix, Takealot has enabled its sellers to make their first sale, master features, keep up with advanced selling techniques, and overcome support issues with self-guided experiences.

Louanne Reynolds, Product Manager at Takealot

Read the case study →

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Security & Compliance

Your Security Is Our Priority

As a Digital Adoption Platform provider, we must stay aware of regulatory requirements for data. Whatfix’s compliance team ensures our data handling practices meet these requirements.

Cyber-Essentials-Certified-Plus
DAP-guide
BLOG

How to Drive Feature Adoption: Best Practices

Learn how to accelerate new feature adoption, from launch to value realization.

WHITEPAPER

How to Build a DAP Business Case

Learn how to create an enterprise business case for pitching a DAP investment to key stakeholders.

Get the whitepaper → 

REPORT

The Forrester Wave™: Digital Adoption Platforms, Q4 2024

Read why Forrester named Whatfix a leader in its most recent Forrester Wave™ report.

Get the Forrester Wave report → 

BEST-IN CLASS SOLUTIONS

Recognized by
industry leaders

Whatfix FAQs

Don’t see your answer? Send a message to our live chat, we’d be happy to help!

Whatfix can introduce new features directly inside the application with Pop-Ups, Smart Tips, Tours, Task Lists, and targeted guidance. Experiences can be shown to the user segments most likely to benefit from a feature and triggered in the context where it becomes relevant. This moves feature communication closer to the workflow and increases the chance that users encounter new functionality when it can support a real task.
Whatfix Flows, Tours, and Smart Tips can guide users through the steps required to complete a feature’s first meaningful action. Contextual assistance reduces uncertainty during activation and shows users how the capability fits into their workflow. Product Analytics can then measure whether users complete the intended action and return to the feature, helping teams optimize the path from awareness to repeated usage.
Whatfix Product Analytics can track feature usage, funnels, cohorts, journeys, drop-offs, and repeat engagement to show how adoption changes over time. In one Power BI use case, the program achieved a 97% monthly active-user rate and 89% regular engagement with report filtering, a key feature. Similar measurement can help application owners distinguish awareness, activation, and sustained usage across different user groups.
Whatfix can identify the user segments that have not discovered or successfully used a feature and reveal where the adoption journey breaks down. Teams can then deploy targeted in-app guidance, onboarding, or support to those specific users. Measuring behavior after the intervention shows whether the problem was awareness, workflow friction, unclear value, or another barrier that requires a product or enablement change.
Whatfix surveys let teams capture user sentiment and adoption barriers at the point where a feature is discovered or used. When feedback is analyzed alongside behavior data, teams can see whether low adoption is associated with awareness, usability, relevance, training, or value perception. This helps application owners choose a more precise response, such as targeted guidance, workflow changes, additional education, or a product improvement.

Software Clicks Better With Whatfix

In-app guidance. Hands-on simulations. Actionable analytics. One unified, AI-powered platform to drive adoption and maximize ROI.