Top Pendo Competitors and Alternatives to Drive Digital Adoption

Get a DemoView ComparisonGet a Demo

If you’re looking for tools like Pendo to help streamline customer onboarding and increase software adoption, you have dozens of choices. But how do you know which one is right for your company? G2 alone lists more than 50 Pendo competitors and alternatives. Trying to compare them all on your own could be intensive and time-consuming.

To save you time and effort, we put together some background information on Pendo, along with tables comparing Pendo and its top five alternatives. We’ll explore feature differences as well as some strengths and weaknesses for each tool. That way, you can more quickly and easily find the best digital adoption platform for your business.

About Pendo

Pendo is a product-experience platform designed to help customers learn your product and to show you how they are using it. The platform enables you to collect customer feedback as they use your application, and it provides insights regarding how customers are engaging with your product. This kind of information can help you prioritize product updates and features based on customer needs.

Pendo Features

Pendo is mainly focused on showing you, through in-app analytics and feedback options, how customers use and feel about your product. Pendo also has training and guidance features to help customers learn to use your product effectively.

Pendo’s main features include:

  • Product usage insights: Learn how customers navigate through your product, what features they interact with, and which features they miss or ignore. Pendo collects information from mobile and web-based versions of your application.
  • In-app surveys: Send surveys directly to customers in your app to see how customers feel about your company, product, or specific features. According to Pendo, in-app surveys see significantly higher response rates than emailed surveys.
  • In-app guidance and messaging: Create guided walk-throughs and product tutorials to give users an in-depth explanation of how to use certain features. Schedule pop-up messages to highlight new features or offer tips for using the product. You can embed links to documentation or tutorials within the pop-ups to help users find answers to their questions.
  • Product road map: Use Pendo’s shareable product-planning tool to organize customer feedback and prioritize high-value features. Keep teams aligned with the shared feature-planning guide.

Pendo’s features are all focused on helping the customer learn your product. The platform is not well equipped to help train employees or increase internal software adoption.

Whatfix-is-the-Best-DAP-Learn-More-1

Pendo Pricing

Pendo offers tiered pricing plans depending on what features your business needs. The company doesn’t list pricing on its site for the higher tiers. However, reviews on Capiche have prices starting at $2,000-$5,000 per year for a single product, and around $12,000 per year for the lower-tier package. In a comment on ProductHunt, Pendo’s CEO, Todd Olson, states that packages start at around $99 per month.

5 Pendo Alternatives

To help guide your decision-making process, we chose five of the top Pendo alternatives and created comparison tables. You can easily compare features, making it easier (and faster) to find the best fit for your business.

Pendo vs. Whatfix

Whatfix is a top Pendo competitor. Both products have user analytics and insights, allow you to send surveys in-app, and enable you to create guided walk-throughs and other in-app training. However, Pendo’s main focus is on analytics, so its offerings in other areas are more limited. Pendo, for example, has fewer self-help and self-paced training options than Whatfix.

Why Choose Whatfix over Pendo

While Pendo has useful features for onboarding customers, it offers very little in the way of employee training. Whatfix has a number of unique features that make it more versatile and widely applicable than Pendo, including:

  • LMS integration: Whatfix offers SCORM- and xAPI-compliant packages to integrate with your learning management system. You can create and launch interactive courses and load existing walk-throughs into your LMS.
  • Enterprise platform integration: Whatfix works seamlessly on both the customer- and employee-facing aspects of top platforms like Salesforce, Workday, and ServiceNow.
  • Multiformat training: When you create training content like walk-throughs, Whatfix can automatically generate the content in multiple formats, including slideshows, videos, or articles. When you update the original, the other formats are automatically updated as well.
  • Contextual self-help menu: When users open the in-app self-help menu, Whatfix shows them the most relevant resources based on their role and where they are within the application. Leverage Whatfix’s content aggregation capabilities to organize your existing content and make it accessible from the self-help menu along with content created after implementing Whatfix.
  • Flexible deployment models: Whatfix offers both cloud-based and self-hosted models to suit your security needs.

In addition to its differentiating features, Whatfix also offers exceptional customer service, which is part of the reason it is consistently rated highly among digital adoption platforms.

Whatfix-scorm-quote

Pendo vs. WalkMe

While Pendo has a greater range of analytics and feedback options, WalkMe has more to offer in the way of training and guidance capabilities. Specifically, WalkMe has employee-focused training options, like task lists for tracking user progress. WalkMe also has an in-app self-help menu. Both platforms have basic user analytics, but Pendo has greater capabilities for directly communicating with customers in-app.

Pendo vs. Userlane

Both Pendo and Userlane are easy to use and offer similar training content types, namely walkthroughs and pop-ups. Userlane has employee-focused training options as well. Both have user-engagement analytics, though Pendo offers more insight into the paths customers take as they navigate through your product.

Pendo also has a product road map to help you plan feature rollouts and prioritize updates based on customer feedback. Userlane does not have comparable product analytics or planning tools.

Pendo vs. Apty

Both Pendo and Apty have robust analytics setups, but according to reviews on G2, businesses preferred Apty. Reviewers commented that Apty was easier to set up and use than other Apty alternatives, offered better ongoing support, and helped with organizing and directing feature updates. Apty also offers training solutions both for customer-facing products and for internal software adoption.

Pendo vs. Appcues

Pendo and Appcues are equally customer-focused, with solutions for streamlining onboarding and for product development. Both tools integrate with your product for a native-looking experience and work with your existing tech stack to import and organize data. According to Capterra, Pendo is preferred by enterprise businesses (1,000+ users), while Appcues is better that other Appcues competitors for 10-499 users.

Pendo Competitors Comparison Table

Product FeaturesPendoWhatfixWalkMeUserlaneAptyAppcues
1Create guided product tours
for customer onboarding
2Create guided walk-throughs for
employee-facing applications
3Leverage user segmentation to create walk-throughs for specific roles and personas
4Develop task lists and knowledge-base
resources to supplement walkthroughs
5Directly integrate the platform with your LMS
6Create pop-up tips to help with
data entry or highlight new features
7Include links in your pop-ups to
internal content or external sites
8Train users and gather insights
on mobile applications
9Train users and gather insights
on web-based applications
10Train employees to use major platforms
like Salesforce and Workday
11Automatically incorporate existing training content into your in-app self-help menu
12Automatically generate content in multiple formats to suit different learning styles
13Translate content into multiple languages to organize and manage rollouts across countries
14Communicate directly with
users via in-app messaging
15Collect feedback from users with in-app surveys
16Leverage usage analytics to see where people are encountering issues while using the product
17Track the types of support queries users
search for, and whether they find answers
to their questions
18Get recommendations for improving end-user
experience based on how people
interact with your product
19Use the self-hosted option instead of cloud-based for added security
20Create a shared product road map to plan and prioritize feature rollouts

Whatfix: The Best Pendo Alternative

The Pendo competitors discussed above have many similarities. You can use any of them to create basic product tours, and they all offer in-app survey and analytics features.

However, overall, Whatfix stands out from the rest because of its ease of use, variety of features, versatility, and customizability. Not only does Whatfix offer contextual guidance, saving users time and making it easy for them to find the answers they need, but it also integrates seamlessly with your current tech stack, including your LMS and major applications, like Salesforce.

Interested in learning more about why Whatfix is the best
Pendo alternative?

Start Your Free TrialStart Your Free Trial

Discover How Whatfix Can Help You

Start Your Free Trial Get a Demo

whatfix_logo

Discover How Whatfix Can Help Your Business


whatfix_logo