Looking for Appcues alternatives and competitors in your search for a digital adoption platform (DAP)? G2 lists several other DAP like tools you could choose from as you look for a solution to speed up product adoption and employee training.
We want to help simplify your search. We collected some background information about Appcues features and pricing and compared it to five of the platform’s primary competitors, so you can find the right DAP for your needs.
Appcues bills itself as a “product-led growth platform.” It helps companies onboard new users and drive adoption of new features. The platform’s main features help you engage customers and new users with surveys, announcements, and support. And basic analytics gives you insights into the effectiveness of your onboarding.
Appcues features revolve around the idea that your product should ease sales, support, and marketing efforts. The platform promises to improve the user experience and enable your product to grow your business.
There are four main features that Appcues offers:
Appcues is designed for web applications and doesn’t work well on desktop products. However, Appcues does support mobile apps.
Appcues offers a full-feature free trial and three pricing tiers based on monthly active users (MAUs) for your product (or products). The 14-day free trial provides complete access to all of Appcues features. This includes unlimited content within the 14-day period. But if you don’t present more than 50 Flows to users during that time, your trial will remain active until you hit that limit.
After the trial, most customers would upgrade to either the Essentials or Growth tier. Base prices for these tiers start at $249/month and $879/month, respectively, for products that have 2,500 MAUs. As MAUs grow, per-month pricing increases by $50-$150 depending on the tier you choose.
Appcues doesn’t publicize pricing for enterprise-level customers with more than one product or over 500 employees.
We narrowed the long list of Appcues competitors to five. The comparison table below helps you quickly see which option checks off the right boxes for your company. Use this information about Appcues, Whatfix, Pendo, WalkMe, UserIQ, and Userpilot to compare features and simplify your search for the right DAP.
The Whatfix DAP is a top alternative to Appcues for specific user onboarding needs and more. Each solution offers in-product surveys, usage analytics, and the ability to create guided product walkthroughs. However, there are areas where the Appcues offering isn’t as robust. For example, Appcues has a limited set of patterns for building product tours.
Why Choose Whatfix Instead of Appcues
Appcues doesn’t match the versatility Whatfix offers in supporting employee training for internal applications. But there are a few notable differentiators specific to user onboarding, including:
Unlike Appcues, Whatfix is compatible with HTML structures like iframe, frameset, shadow DOM, and SPAs. This depth of technology is one reason why Whatfix has become a trusted digital adoption solution at the enterprise level, as well as for smaller organizations.
WalkMe is a more comprehensive DAP compared to Appcues. It supports both employee training for internal tools and user onboarding for your products. Appcues is cheaper and easier to use, making it a more popular solution for smaller organizations. But WalkMe’s wide range of content authoring elements is better suited for enterprise-level organizations that have more extensive developer resources than other Walkme alternatives.
Appcues and Pendo are similar in that they both focus on driving product adoption among customers. They provide many of the same features, including in-app surveys and feature walkthroughs that fit in natively with your product design. But where Pendo differs is in its analytics focus. With more robust data analysis features, Pendo positions itself more effectively for the enterprise market than other Pendo competitors. However, G2 reviews cite Appcues as easier to use and better for support, making it more appealing to smaller organizations.
Userpilot is another DAP that focuses solely on customer onboarding, making it a more direct Appcues competitor compared to more versatile options that also work for internal applications. User segmentation and in-app targeting are stronger with Appcues. However, Userpilot’s lower price tag and customizability make the product a stronger solution among SMBs.
UserIQ promotes itself as a customer success platform rather than a DAP. However, both Appcues and UserIQ offer features that aim to improve customer onboarding experiences. Appcues’ product-led growth platform has a more robust onboarding feature set and is able to deliver ROI faster than UserIQ. But UserIQ provides deeper customer engagement and success analytics as well as improved targeting for user segmentation.
|1||Create guided product tours|
for customer onboarding
|2||Create guided walk-throughs for|
|3||Leverage user segmentation to create walk-throughs for specific roles and personas||✅||✅||✅||✅||✅||✅|
|4||Develop task lists and knowledge-base|
resources to supplement walkthroughs
|5||Directly integrate the platform with your LMS||✅||✅|
|6||Create pop-up tips to help with|
data entry or highlight new features
|7||Include links in your pop-ups to|
internal content or external sites
|8||Train users and gather insights|
on mobile applications
|9||Train users and gather insights|
on web-based applications
|10||Train employees to use major platforms|
like Salesforce and Workday
|11||Automatically incorporate existing training content into your in-app self-help menu||✅||✅|
|12||Automatically generate content in multiple formats to suit different learning styles||✅|
|13||Translate content into multiple languages to organize and manage rollouts across countries||✅|
|14||Communicate directly with|
users via in-app messaging
|15||Collect feedback from users with in-app surveys||✅||✅||✅||✅||✅||✅|
|16||Leverage usage analytics to see where people are encountering issues while using the product||✅||✅||✅||✅||✅||✅|
|17||Track the types of support queries users|
search for, and whether they find answers
to their questions
|18||Get recommendations for improving end-user|
experience based on how people
interact with your product
|19||Use the self-hosted option instead of cloud-based for added security||✅||✅|
|20||Create a shared product road map to plan and prioritize feature rollouts||✅|
There’s no shortage of Appcues alternatives and competitors for you to choose from. And at first glance, it might seem like they all offer a similar set of features—in-app surveys, product tours, analytics, etc.
From a user onboarding standpoint alone, Whatfix’s more advanced technology and integrations make it the most appealing alternative. And when you add in its versatility as a DAP for accelerating employee training, you get another layer of value compared to a product like Appcues.
Whatfix has helped SMB, mid-market, and enterprise organizations reduce support tickets by 45%, cut training costs by 35%, and reduce employee knowledge discovery time by 25%. Want to learn how?